Spread the Word with Article Marketing
Article marketing is advertising by writing short articles on specific areas that you wish to promote in your industry. Some content based articles are even released free to help attract clients and build credibility. Article marketing became popular with the advent of mass printing making article production affordable and easy to produce.
The rise of the internet and online world has promoted a huge expansion of article marketing. Today there are sites and directories devoted to publishing article for marketing purposes. These sites may contain information on a general scale or sites can be found for very special and specific interests. As long as you follow the sites’ guidelines and format then you can post an article.
Article marketing does not take much time and if you find yourself too busy there is a large freelance workforce that specializes in article market writing. Article marketing can help you establish credentials as an expert, improve your search engine ranking, create more lead generations and increase traffic to your website.
Articles for marketing all follow a basic outline of title, body, resource box and brief summary. Specific article databases may have certain guidelines and formats that you need to follow. It is worth while to check this out before you join a site. The title is the most important part of your article and needs to grab the reader’s attention so that they actually read your article. The best types of article are focused, easy to understand and most important helpful to the reader.
When writing the body or your article you need to put the most important information towards the beginning. That way if the reader doesn’t read the entire article they will have received the most important information. You should keep your paragraphs and sentences short and use subheadings if appropriate. It has been found that the most popular articles contain between 400 to 600 words.
Your contact information, product information and further links should be founding the resource box. It is also important to include a few brief sentences about your product or service. You want to try and get your reader to visit your site, buy the product or use your services so you need to have up to date contact information that is clearly displayed.
You will also need to produce a short summary of your article. Think of this as like writing an abstract for lab reports when you were in school. Like the title the summary you grab the readers attention and make them want to read your entire article. It should be between two and five sentences long and clearly display what your article is offering or detailing.
You are now ready to submit your article to an article directory. There are large article directories that cater to every industry and others that are more specific. You don’t need a lot of marketing or computer knowledge to be a successful article marketer. By spending a little bit of time each day writing and posting articles you can successfully provide information and promote your services.
Image from page 6 of “Hardware merchandising (August-December 1907)” (1907)
Image by Internet Archive Book Images
Title: Hardware merchandising (August-December 1907)
Year: 1907 (1900s)
Subjects: Hardware industry Hardware Implements, utensils, etc Building
Publisher: Toronto :
Contributing Library: Fisher – University of Toronto
Digitizing Sponsor: Algoma University, Trent University, Lakehead University, Laurentian University, Nipissing University, Ryerson University and University of Toronto Libraries
Click here to view book online to see this illustration in context in a browseable online version of this book.
Text Appearing Before Image:
ent Open Socket Peaveys.Pinks Patent Open 8ooket Cant Dogs.Pinks Patent Clasp Cant Dogs, all Handledwith Split Rook Maple. These are light and durable toele. Sold throughout the Dominionby all Wholesale and Retail Hardware Merchants MANUFACTURED BT Long- DiatanoePhone No. S7 THOMAS PINKPembroke, Ont, Canada. Pig Iron Spot and forward deliveryWrite for Prices M. & L Samuel, Benjamin & Co TORONTO HARDWARE AND METAL ■j ■ No Woman Should Do Work a Machine Can Do ■ THE BUCKEYE Power Washing Machines Save Womens Lives An Article EveryDealer Should HaveIn His Store The Buckeye Motor is the only motor constructedon scientific principles—thesame as a steam engine—onlyone valve in its entire con-struction, and that is on theoutside of cylinder, and isoperated the same as anengine valve. THE CYLINDER HASNO VALVES INSIDE, NO-THING BUT A PLAINPISTON HEAD. All parts of the BuckeyeMotor are made of brass toprevent rusting. Our motorwill operate on any pressurefrom 18 pounds to 250.
Text Appearing After Image:
The motor does not extend over edge of thetub, being only eleven inches over all, and isabsolutely POSITIVE in Its action. Our tubs are of standard make, large lid, beingextensions for wringer attachment which will admitof the opening of lid clear of any wringer on themarket.
Note About Images
Please note that these images are extracted from scanned page images that may have been digitally enhanced for readability – coloration and appearance of these illustrations may not perfectly resemble the original work.