September 5

How To Understand Article Marketing and Business Success

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Understanding the role of article marketing and its impact on a successful online business is crucial to business owners. Implementing correct article marketing strategies will reap enormous benefits including increased traffic, generating new leads and new customers, thereby broadening your online presence.

There are various steps that should be implemented in order to develop an effective article marketing strategy. Here are 3 very important steps that you need to take into consideration when creating your article marketing strategy:

Creating an Effective Article:

Creating an effective article with valuable information that interests your targeted viewers is critical. Implementing proper key words in order to optimize your SEO is also extremely important toward the success of your business.

If you feel comfortable in writing your own material, then start off by taking notes on the important aspects of your business and then draft up an article. Keep tweaking until you have a final product that you believe will interest your readers.

On the other hand, if writing is something beyond your skills, hire online writers to develop the articles for you. Learning a few writing tips in order to improve your writing skills, will help you market your business better than anyone else can do for you. You will develop abilities to express to your readers the most important aspects of your business. You know the uniqueness of your business better than anyone else.

Submitting Articles to Your Targeted Market:

Once you have created an article with valuable information, it’s time to get it out to the public for eager readers to flock to. You must start submitting your article to various article directories on the internet.

To those of you who are new to article marketing, an Article Directory is quite simply; websites that bring in hundreds of articles by business owners for eager readers to get valuable information regarding various business niches.

Needless to say, these article directories are the most important places for you to submit your articles in order to generate traffic. Doing a little research online will give you the most popular directories that you will want to join up with. All you have to do is create your profile and sign up with them.

Once you have signed up, login and start listing your article or articles. That said, these sites have numerous directories, so search through them and find the directory that best suits your business niche. As these sites have hundreds of directories, you need to figure out what best meets your needs. This can be a little dauntless, but there are simpler ways to find out what to sign up for and what to bypass on. Later on we will explore the best ways as well as discuss more valuable article submission techniques.

It’s Time To Measure Your Articles Effectiveness:

Seasoned marketers will tell you that measuring the effectiveness of your articles is crucial in an effective marketing campaign. Evaluating their written articles, examining their own self assessment and the techniques they are using can decide the success or failure of their campaigns.

Notice I mentioned assessing their techniques? So often this step is overlooked by beginning marketers and this is a huge mistake! Measuring the effectiveness of your technique is critical in assuring your campaign’s growth and continued success.

A professional marketer must be able to visualize whether their campaign is bringing in targeted leads. Looking at and improving their marketing methodologies and tactics is extremely important.

Summing It Up:

These 3 steps are crucial in order to develop a great campaign and become a successful marketer. Improving your article writing, learning how to optimize SEO, link development and landing your articles on appropriate article directories are just a few of the many tasks that a successful marketer deals with on a daily basis.

As said earlier, if your writing is not up to snuff, there are excellent writers available that will help you out. Learn as much as you can regarding SEO, proper linking and good marketing techniques. This is your business and a successful business takes knowledge and hard work.

Later on we will discuss and examine various techniques to help your marketing skills improve and give you the knowledge you need to be a successful Article Marketer.

One of the most powerful tactics of traffic generation is Article Writing. Learn more by reading my free report all about Article Tactics. Don’t underestimate the power of writing articles. The more you write, the more you enjoy writing it, and the better your article will be.

Neal S. Dow House (1829) • National Historic Landmark – signage
writing article
Image by origamidon
714 Congress St, Portland, Maine USA • Neal S. Dow House, also known as Gen. Neal Dow House, is an historic house in Portland, Maine, built for noted politician and prohibitionist Neal S. Dow. He was the Prohibition Party candidate for U.S. president in 1880.

Built in 1829, the House is now home to the Maine Women’s Christian Temperance Union. – From Wikipedia.

∆ The structure, a Colonial brick home built in 1829 for Neal Dow, the “Czar of Temperance” who had countless run-ins with the local Irish community.

Neal Dow (1804-1897) was the son of a Portland Quaker family and entered his father Josiah’s tanning business, from which he realized handsome profits. He was a volunteer firefighter and elected chief engineer of the Portland Fire Department in 1839, a position he held for many years. At the age of only twenty-three Dow became a founding member of the Maine Temperance Union and his life’s work was assured. The Union argued over the issue of wine and Dow became a leader of a splinter group of the union, which advocated total abstinence. He spent many years demanding that only teetotalism and prohibition were the true tenets of temperance societies; he also tried to put through a law prohibiting the retailing of ardent spirits. Dow and his cold water army were successful in a prohibitory law put into effect in October 1846, but the law proved ineffectual as many, including merchants and lawyers, saw this as very bad for business and opposed it with all their power. – From the website of Maine Irish Heritage Trail.

WCTU members chose total abstinence from all alcohol as their life style and they adopted this definition of temperance: Temperance may be defined as: moderation in all things healthful; total abstinence from all things harmful. – Xenophon (Greek philosopher), c. 400 BCE – From the WCTU website.

The WCTU was organized by women who were concerned about the destructive power of alcohol and the problems it was causing their families and society. It elaborates that "In many towns in Ohio and New York in the fall of 1873 women concerned about the destructive power of alcohol met in churches to pray and then marched to the saloons to ask the owners to close their establishments. They then established the Woman’s Christian Temperance Union. In the belief that they needed to become organized nationally, the next summer they established the National Woman’s Christian Temperance Union. Within the first five years, the WCTU established a network of over 1,000 local units or "unions" and began publication of a journal, Our Union. – From an excellent article on WCTU history.

☞ On April 11, 1973, the National Park Service added this structure to the National Register of Historic Places (#73000236). In addition, the site was designated a National Historic Landmark on May 30, 1974.

• GeoHack: 43°39′11″N 70°16′12″W.

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More Writing Article Articles

April 26

7 Article Writing Tips For Success

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If you are a website owner then you will no doubt have read about the importance of writing articles to get the word out about your site and to use as content on your site. One of the reasons for this is that articles are a great way to build credibility and trust. To do that, you will need to put considerable effort into creating your articles, especially in the beginning if writing doesn’t come naturally to you. Follow these article writing tips and you’ll be off to a great start:

1. Develop a plan and imagine objectives & potential outcomes.
There is nothing worse than not knowing what you want to get out of writing your article. Do you want to be considered an expert in your field? Do you want to be thought of as innovative? Do you want to be controversial? Before you actually say or write anything, work out your pitch.

2. You need a framework for your article
A standard way to layout an article is with an opening paragraph which sets out what the article is going to be about. Then comes the main bulk of the article – usually several paragraphs that cover the topic in depth, followed by a closing paragraph which needs to pull the different points together into a natural conclusion.

3. Length is Important
Don’t feel that you have to tell your reader everything you know about a subject in one article. The ideal article length is around 400 words. It is better to focus on one aspect of a particular topic and cover it well than try to cram too much information in.

4. Be Professional
Keep the content of your article professional and don’t make personal comments about others or use an article solely to pitch your products or website. You need to offer information of value to the reader to make them want to read your article.

5. Use specific details where possible.
For your article and views to be considered valid you need to explain exactly what you mean. For example, if you are writing a product review then say exactly what you liked and disliked about a product and wether those particular aspects are important or not. If you are providing tips then use examples to illustrate your points.

6. Keep the personal stories short. It’s not about you!
Keep your own stories to a minimum and use them only where they illustrate a point that you are trying to make, but not as the focus of the article.

7. Practice Practice Practice
If writing articles isn’t something that comes easily to you then you’ll want to take your time to develop a voice for writing, a style that feels comfortable to you but that also gets across to the reader what it is you want to say. It is a good idea when article writing to do a first draft and then put it aside for a day or two and then go back to it and re-read it to see how it flows.

Regardless of whether you are writing articles to promote your site or web writing for content if you want your reader to take action then you need to provide information that is useful, informative and engaging. Don’t worry if this seems difficult in the beginning. With a bit of practice you’ll soon be churning out articles in less time than you thought possible.

From her years of experience online Jill Brennan has put together a free ebook on article writing called “Kickstart Your Article Writing: 9 Ways to Breakout of An Article Writing Stalemate”. Its full of practical article writing tips and free tools. Go here: http://www.howtosubmitarticles.com/article_writing/ to get your copy today.

Image from page 184 of “Animal Life and the World of Nature; A magazine of Natural History” (1902)
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Image by Internet Archive Book Images
Identifier: animallifeworldo119021903lond
Title: Animal Life and the World of Nature; A magazine of Natural History
Year: 1902 (1900s)
Authors:
Subjects:
Publisher: London
Contributing Library: Harvard University, Museum of Comparative Zoology, Ernst Mayr Library
Digitizing Sponsor: Harvard University, Museum of Comparative Zoology, Ernst Mayr Library

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Text Appearing Before Image:
Frmn a photograph from life bij E. B. Lodge, Enfield.KITTIWAKE {Bissa Iridactyln) AT HEB NEST. /fe^-

Text Appearing After Image:
Photiigi-aph bij C. Beid, Wishaw. A FLIGHT OF GULLS. BRITISH GULLS. By Aubyn Teevor-Battye, M.A., F.L.S., etc. NO group of birds taken as a vv^hole is more easily recognisable, both by structureand habits, than the family of Gulls {Laridce). This family has been dividedby ornithologists into three sub-families—the Terns or Sea-swallows (Steminm), the Gulls(LarincB), and the Skuas or Bobber gulls (Stercorariina). Of these, the terns and skuas—since they would in justice require a separate article—are here omitted altogether; and we will consider only the gulls (Larinm). We need not here concern ourselves to take thegulls in the order of their genera; indeed, perhaps a clearer way (in a popular article)will be to group them quite unscientifically, according to their distribution at nestingtime—as arctic and non-arctic gulls. ■ We may begin with the most beautiful of all the gulls and the most northerly.Bosss or the Wedge-tailed gull {Bodostethia rosea). This is a true arctic g

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